by Matthew Franey I recently sat down with our friend and partner Bill Hortz, Founder and Dean of the Institute for Innovation Development, to address several critical questions relating to the application of technology to distribution efforts. Please see below for links to the full article on your favorite website and thanks for reading! -Matt […]
About Matthew Franey
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Entries by Matthew Franey
by Matthew Franey The process of purchasing or evaluating your current sales reporting and data management solution, be it a formal offering or home-grown process, need not be as daunting as it may first appear. Although such solutions can be inherently complex, establishing a framework for evaluating their various aspects can simplify the process and […]
by Matthew Franey As distribution organizations in the asset management industry are all too aware, navigating blind-spots in sales data can be a tricky proposition. “Know your customer” remains a fundamental tenant of any effective marketer regardless of the product or service being offered, and achieving this level of understanding depends almost entirely upon accurate, […]
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